Comments on: Strategies that win: How to be successful in e-commerce http://www.dootch.com/2010/01/strategies-that-win-how-to-be-successful-in-e-commerce/ Perspectives of a freelancer and entrepreneur Fri, 16 Sep 2011 03:47:15 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Steve Gould http://www.dootch.com/2010/01/strategies-that-win-how-to-be-successful-in-e-commerce/comment-page-1/#comment-402 Steve Gould Sat, 29 May 2010 22:38:51 +0000 http://www.dootch.com/?p=345#comment-402 Somesound advise here read quite a bit of your blog find it very refreshing. Somesound advise here read quite a bit of your blog find it very refreshing.

]]> By: E-commerce, 3 months in. What I’ve learned so far | Dootch http://www.dootch.com/2010/01/strategies-that-win-how-to-be-successful-in-e-commerce/comment-page-1/#comment-303 E-commerce, 3 months in. What I’ve learned so far | Dootch Sat, 08 May 2010 00:05:34 +0000 http://www.dootch.com/?p=345#comment-303 [...] margins, you need volume. Without unique products, it takes a lot of investment to get volume. (I’ve written more about product/market combinations here). Also with high margins and unique products, there’s not as much of a chance of a price [...] [...] margins, you need volume. Without unique products, it takes a lot of investment to get volume. (I’ve written more about product/market combinations here). Also with high margins and unique products, there’s not as much of a chance of a price [...]

]]> By: Luke http://www.dootch.com/2010/01/strategies-that-win-how-to-be-successful-in-e-commerce/comment-page-1/#comment-90 Luke Wed, 10 Feb 2010 21:49:03 +0000 http://www.dootch.com/?p=345#comment-90 Hi Emma, Good point, and I did think about what qualifies high and low while I was drawing the diagrams. The truth is, it can't be exactly quantified. Individual markets, circumstances and situations trump any generalizations that can be made. The main reason I wrote this article and drew these diagrams is that I am contacted by a lot of solo business owners that want to do ecommerce, and don't understand what's involved in operating at tiny margins. To give a few guidelines: - If you're packing items yourself - If you're doing all the customer service yourself - If you don't have lots of cash to invest You need to be able to sell at high margins. Cheers, Luke Hi Emma,

Good point, and I did think about what qualifies high and low while I was drawing the diagrams.

The truth is, it can’t be exactly quantified. Individual markets, circumstances and situations trump any generalizations that can be made.

The main reason I wrote this article and drew these diagrams is that I am contacted by a lot of solo business owners that want to do ecommerce, and don’t understand what’s involved in operating at tiny margins.

To give a few guidelines:

- If you’re packing items yourself
- If you’re doing all the customer service yourself
- If you don’t have lots of cash to invest

You need to be able to sell at high margins.

Cheers,

Luke

]]> By: Emma Smith http://www.dootch.com/2010/01/strategies-that-win-how-to-be-successful-in-e-commerce/comment-page-1/#comment-89 Emma Smith Tue, 09 Feb 2010 12:03:55 +0000 http://www.dootch.com/?p=345#comment-89 I think the 2 x 2 charts are very helpful and make a lot of ense. Perhaps the most difficult part, however, is to determine what qualifies as "high" and "low" to know where you fall on the matrix. A great follow-up post would be basic step-by-step guides on how to determine the amount of competition and typical margins in a niche. I think the 2 x 2 charts are very helpful and make a lot of ense. Perhaps the most difficult part, however, is to determine what qualifies as “high” and “low” to know where you fall on the matrix.

A great follow-up post would be basic step-by-step guides on how to determine the amount of competition and typical margins in a niche.

]]> By: Tweets that mention Strategies that win: How to be successful in e-commerce -- Topsy.com http://www.dootch.com/2010/01/strategies-that-win-how-to-be-successful-in-e-commerce/comment-page-1/#comment-88 Tweets that mention Strategies that win: How to be successful in e-commerce -- Topsy.com Sat, 16 Jan 2010 08:08:20 +0000 http://www.dootch.com/?p=345#comment-88 [...] This post was mentioned on Twitter by WPstudios, Lukevdp. Lukevdp said: Strategies that win in e-commerce : http://bit.ly/7axcjW [...] [...] This post was mentioned on Twitter by WPstudios, Lukevdp. Lukevdp said: Strategies that win in e-commerce : http://bit.ly/7axcjW [...]

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