Dootch

Finding the right price as a freelancer is hard. It’s hard because we are so involved in our business, that it becomes difficult to take a step back and take an objective look at what we’re doing. What is price optimization? Price optimization is the process of getting your prices to the point where you’re [...]

As I mentioned in my post about benchmarking, freelancers that do the same work as us are rarely competitors. In fact, the only time they are competitors is when they’re bidding on the same job. I’ve found that only rarely happens, especially if you’re like me and avoid wasting time quoting for quote collectors. Anyways, [...]

I was reading John O’Nolan’s great post on how to kill your business: 30 day payment terms. Fantastic post, written by a guy with an elegant writing style, and I agree with it completely. In fact, I more than agree with it. I don’t give 7 day terms, I give 0 day terms. As soon [...]

Wording follow up emails can be tricky sometimes. You don’t want to appear desperate, you don’t want to be pushy, but you sure as hell want to get paid. I like to personalize all my communications, but I make an exception for payment reminders. In that case, I like the customer to know that they [...]

As freelancers, we take on substantial risk. We’re entitled to receive extra reward, be it freedom, or money, or both. In my experience, the hard part in raising prices isn’t asking for the higher amount, it’s convincing yourself you’re worth it. Once you’ve sold yourself on the idea, it’s pretty easy to continually increase your [...]